You’ve outgrown the brand you started with
You built your brand from scratch with nothing more than an idea and the tenacity to see it through. Now, you’re doing well enough, but your branding still makes it look like you’re bootstrapping.
And that’s preventing you from charging what your ability says you’re worth, and attracting clients who see that value.
DEFINE WHAT SETS YOU APART
AND SHOW IT CONFIDENTLY
AND SHOW IT CONFIDENTLY
It’s a busy world out there, so standing out is more vital (and difficult) than ever before. Clients won’t wait around while you try to explain your value. By then, they’ve already moved on to someone who has shown they can solve their problems.
You need to show what makes you different and why people should buy from YOU, fast. And the best way to do that is a bold brand that shows exactly what you stand for and accurately reflects your worth.
My process is honed from 10+ years of building brand identities for business owners just like you. Here’s how it works:
MEET YOUR GUIDE:
Daniel J. Moore
I’m Daniel J. Moore – Artist, Adventurer, Warrior.
If it’s not fully clear yet, I’m a geek, fascinated with identity and psychology. I love to explore and discover, especially when it lets me view things from a different perspective. And that means I can see things my clients have hidden, even from themselves. If you’re passionate about what you do, then I’ll quickly get excited about it too, and help you focus that excitement into something your clients will love.
With 10+ years of experience and a knack for getting to the heart of what my clients haven’t spotted, you’re in safe hands on your journey.
What changes when the brand
catches up with the business
catches up with the business
I needed a particularly sharp and fancy presentation document in a very short timescale for a client workshop. Dan responded to me in a timely manner, with professionalism and asking all the right questions. He came in on budget, well inside the deadline in case we needed revisions and the end result was a superior document with clearly well aligned branding and layout. A template we can now use as a business easily. My client were really happy with the results and so were the end clients. A great job all round – I highly recommend Dan and his attention to detail, thinking outside of the box and professional, clean methodology, processes and results!
Emma Friendship-Kilburn, Winning Tenders Ltd‘On Dan’s website it says ‘Like the bird of legend, your brand will emerge from the transition in a new, exciting form’… What it doesn’t say, and what does need to be said, is that he has the gift of extracting from you (if you’re willing) the very essence of who you are and what you stand for and then translating that into something that captures you visually to such perfection that it can literally brings tears to your eyes!
He clearly loves what he does and he does it beautifully. Working with Dan was a real adventure. I’m a very happy customer.’
Yvonne Guérineau, Alchemist & Author, Golden Catalyst‘Daniel helped me to put the story behind the brand in a very straightforward and coherent way. A wonderful thing about the process is that Daniel is clearly extremely passionate about creating things and about storytelling as well. His passion really comes out in working with him and creates a safe space to genuinely show the feelings behind what you want to achieve.
By the end of the session, I had had such an uplifting afternoon, feeling that the bedrock for where the brand came from were, where it is heading and what it wants to achieve were clear, with a clear path of next steps on what to do next.
If you’re just starting out, feeling lost in your journey or even feeling like you need to reinvigorate what you have, then I would definitely recommend speaking with Daniel.
My one suggestion (and hopefully it’s an easy one): just be yourself with him so that he can help to guide you on your quest!’
Richard Hiron, The HironatorREAL BRANDS.
real results.
real results.
A carefully crafted brand identity does so much more than look pretty. Once we align your brand with the business and story behind it, you’ll have a clearer view of who you’re working with and how you’re perfectly positioned to help them.
Only then will I create the visuals that let you attract them, even when you’re not in the room.
A brand identity that shows your business’ value increases your confidence and forces you to stop undercharging.
My clients come to me confused, but leave confident.
NOTHING TO HIDE –
ESPECIALLY ON PRICE
Investing in your brand doesn’t need to cost the earth. But it helps to know where you stand.
Brand identity workshop only
- Brand consultation & positioning
- Defined purpose, vision and values
- Direction document
Full brand identity
- Full Brand Strategy
- Logo & Visual Identity System
- Core Brand Assets and Guidelines
Identity + Website
- Full Brand Identity & Strategy
- Website Design
- Additional Launch Support
Exact scope is confirmed on the Compass Call. This is here so you know if we’re in the right ballpark before you book.
Got questions?
I’ve got answers
Most projects run between 6 and 10 weeks, from the signing of contracts to delivery of final files. This depends on the full project scope and how quickly feedback is sent.
Brilliant! I don’t throw everything out for the sake of it. My method is primarily ‘evolution, not revolution’. The Compass call and Brand Adventure workshop also look at what is currently working, so I evolve it rather than bin it. Rebrands can be alienating to some customers, so I take every effort to ensure your existing clients will love the new branding.
Absolutely! I’ve worked with clients in Ireland, Monaco, Sweden, Finland, Canada, the US and more! My process can be run entirely online through video calls and shared files, so location isn’t a problem. But if you’re local, or want me to run an in-person workshop, we can do that, too.
Start with the free Brand Audit. It’ll tell you exactly what’s costing you credibility right now, with no commitment. I also have a free guidebook that will help you with the basics of your brand.
